sell its products at an incredibly competitive price, more than US $ 4,600, Cross-border E-commerce in China: 2020 Trends, Top Chinese Agents for Machinery & Industrial equipment, Room 2001 Building 1, Greenland Central Plaza, No.1377 Jiangchang Road, Shanghai, China. It's how the Chinese are able to manufacture shit for pennies in Guangong, advertise it online in the U.S. and ship it to your house in 10-14 days _at no cost._. But once you understand the customer journey on Pinduoduo, its easier to understand how the app actually works. Theyre selling directly to consumers. Chinese e-commerce platform Pinduoduo is testing a new wholesaling featurenamed Duoduo Pifa, which connects merchant buyers with manufacturersand wholesalers. Its also reportedly hard to remove everything, even after you delete it. However, if you need to test the marketplace, the first option is the better one. How many times do you run into sellers on Amazon with names like ADJQUE that sell Chinese knockoffs for cheap prices, with no seller feedback history, that disappear in a month or two. Official Explainer, AdChina.io has helped hundreds of brands reach the China market. Enter the code you received via email to sign in, or sign in using a password. Their goal is to blend in, not overtake Nord Stream Rupture May Mark Biggest Single Methane Release Ever Recorded, UN Says, Fewer Americans Than Ever Believe in God, Gallup Poll Shows, Queen Elizabeth II Has Died - Ruled for Nearly 7 Decades; World's Longest-Reigning Monarch, The Climate Issue Government Leaders Aren't Addressing: Livestock Farming, Biden is Canceling Up To $10K in Student Loans, $20K For Pell Grant Recipients. Company insiders told CNN that its a way to spy on users and competitors to boost sales. Pinduoduo, which boasts a user base that accounts for three quarters of Chinas online population and a market value three times that of eBay , wasnt always an online shopping behemoth. Amazon should redirect returns to anyone in China who signs up. Temu, the U.S. offshoot of Chinese e-commerce giant Pinduoduo, is the most downloaded new app in America. Yes. A CCP behemoth is a bridge too far - at any price. Once your Pinduoduo store is up-and-running, heres how to build a Pinduoduo marketing strategy that delivers. The feature is free from commissions and promotion fees for now, local media reported. Not everything is shipped from China. Deposit: $1,500-7,600 Annual fee: $0 Commission: 0% Transaction service fee: 0.6%: Best for: Beauty products, infant In a series of Facebook messages with TIME, Roper Malloy says she spent $178 on gifts from Temu for her family, including two drones and some makeup for her daughter. There are so many products to copy, they actually have to make another company just to distribute the knockoffs more efficiently. The competition is extremely intense, and the conditions are much crueler than in America.. No new comments can be posted. Our team is dedicated to helping companies grow in the Chinese market by implementing the most effective digital strategy. Crazy news, the increase in the shares of Pinduoduo Inc. (Nasdaq: PDD) rose nearly 2 percent to $ 20.41 after the start of the Guangxi Harvest Festival on Friday, June 7 (2019) Pinduoduo declared that from June, Read More PinDuoDuo : Sell big and invest Small , the new groupon plateform for Food in ChinaContinue. On top of really cheap consumer goods, Temu boasts opportunities to earn credits through spin-the-wheel games or if you convince your friends to join. The feature is free from commissions and promotion fees for now, local media, Alibabas e-commerce marketplaceTaobaois, To speed up offline expansion and increase supply chain efficiency, Pinduoduo. They'd be forced to construct buildings that meet code, employ Americans at minimum wage+ who would at least be somewhat protected by working hours, workers' compensation, unemployment and other considerations. The first worker, 22-year-old Zhang Fei, died on 29 December, when she was heading home around 1.30am after a series of extremely long shifts. Web1. It has a 7.3% share of the Chinese ecommerce market, behind JD.com (17%) and Alibaba (56%). Given it is "a cross between Costco and Disneyland" it's clearly just a cheap, mickey-mouse operation. What's your problem with CCP Games?https://www.ccpgames.com/ [ccpgames.com]. In October, the Boston branch of the Better Business Bureau opened up a file on Temu and has received 31 complaints about the website. One of the best ways to drive sales to your Pinduoduo store is with paid ads targeted at your ideal customer. For the direct shipping option, the wholesalers will provide shipping and after-sale services to consumers on behalf of the merchant. Amazon charges more for the same products because they're already on this side of the ocean. Americans addicted to Amazon could soon be wooed by a Chinese tech giant most of them have never heard of. She first heard about the app from a friend a month ago, and was initially leery of it: I know theres a lot of things that go around that may not be legit, she says. For the most part, the prices are low because the goods are cheap. Not surprisingly, you get what you pay for. Even Amazon returns, are being put into landfill. However you may visit Cookie Settings to provide a controlled consent. Emma Lee (Li Xin) was TechNode's e-commerce and new retail reporter until June 2022, when she moved to Sixth Tone to cover technology and consumption. PDD is more than a digital e-commerce platform, it is a social one. Pinduoduos channel gives not very well-known merchants more options than Alibaba and JD.com since the main force of the platform is to do branding at better commercial terms. With Chinese social media business accounts, youll be able to promote your Pinduoduo products to users who are actively using social media. Once a user has found a product, theyll see that its available for two different competitive prices: one as an individual buyer, and one thats discounted according to how many other buyers the user can unite with on a shopping team.. I will definitely be more diligent in the future when ordering online, she wrote. Multiple womens dresses are priced below $20 (some below $10) and only a few are above $50. The most important key figures provide you with a compact summary of the topic of "Pinduoduo" and take you straight to the corresponding statistics. Why? But, at the moment, Temu is very much a real platform, offering a variety of real, heavily discounted products, from air fryers to wireless Lenovo earbuds ($8.98), computer keyboards ($15) to clothes ($1.69 for five pairs of socks). The shipping cost will be zero if the order value exceeds $29 or $2.99 for anything less than that. You can, however, visit the Pinduoduo English site to learn more about the platform and how it works. If it was, all those gadgets we know and love would be made here instead of there. After years of breakneck expansion, Chinas tech sector recently hit a wall. You can treat American workers like crap only for so long before a ground swell of activism takes you down. How to get set up on Pinduoduo as foreign merchants? This text provides general information. Schmidt, at Vanderbilt, who specializes in security and privacy, says that Temus data and privacy practices arent out of the ordinary: The company collects lots of personal data about users and then deploys that data to sell ads. Pinduoduo targeted Chinas smaller cities and more rural areas, where consumers tend to be less wealthy and more cost-conscious, says JS Tan, an MIT graduate student who researches the Chinese tech industry. It is when you fund them. Force all the manufacturers in China dumping product on Ali Express, Amazon, and any future endeavor to pay fair & competitive shipping fees to get their products into the United States. The question is what kind of company its going to be if it sets up offices in the United States. Your support helps TechNode continue to provide credible, on-the-ground journalism and industry insights about the Chinese tech industry. Pinduoduo is planning to expand its reach to the US next month, according to reports in. Pinduoduo is known for its extreme overtime, said Li Qiang, a veteran labor activist and founder of the non-profit China Labor Watch. Your Ultimate Free Guide To Advertise In China, Download Our Free Guide To Advertising In China, our guide on digital advertising in China, Outside China or partner warehouse in China, Outside China or in China(PDD has no warehouses), Beauty products, infant and mom products, health supplements, Groceries, fashion, household items, electronics, Cross border social commerce (smaller brands), Free products for getting users to follow Pinduoduo official accounts, Short term coupons to encourage flash purchasing, Red cash envelopes to reward users for inviting friends to Pinduoduo, Lotteries, where users can win products for a very small fee, Leaderboards to track the most rewarded users on the platform, Overseas proof of business registration (such as a business license), ID of legal representative (passport, drivers license), Distribution/logistics documentation (proof of warehouse partners, etc. Details: Pinduoduo recently launched a new service dubbedDuoduo Pifa, or Duoduo Wholesale, for merchants that procure goods for resale, according to a report from Chinese media outlet Jiemian. The main reason is that the target of PDD is adults, so a group of people is not used to online shopping. Supercharge your procurement process, with industry leading expertise in sourcing of network backbone, colocation, and packet/optical network infrastructure. Exactly this. And if there is no problem with your products, youll get your deposit back. To see how AdChina.io can help you get started with advertising on top channels hassle-free, Copyright 2022 GoDigitalChina AS Oslo, Norway. March 21, 2023, 4:16 AM HONG KONG -- Google has suspended the Chinese shopping app Pinduoduo on its app store after malware was discovered in versions of the app from other sources. Its sufficient to pay a registration fee of 0.01 RMB to participate. Why it matters: Expanding into enterprise services highlights Pinduoduos ambition to attract and retain businesscustomers, an increasinglyimportant component for its ecosystem. The second worker, an engineer in his 20s, jumped to his death on 9 January after abruptly asking for leave from the company and traveling home the same day. Today, Pinduoduo is one Thanks Temu, youve ruined Christmas! she wrote. Tell us a bit about yourself, and well connect you with a Chinese marketing expert to show you possibilities of advertising in China using our platform. They'd need to be opening lots of logistical centers in the US for this to be worth a news article. It leverages technology to promote and enable the traditional agriculture industry. Read More JD.com is marching into luxury fashionContinue, As a foreigner doing business in China, one of the first things you need to do is to find the right Chinese marketplace. I hate supporting the monopoly but they're the only big general market place out there. Counter Thesis 1. Are you interested in testing our business solutions? This move alone would force companies like "Pinduoduo" to absorb shipping costs that would drive prices up to Two Pinduoduo employees died within a two-week period from December 2020 to January 2021, igniting a national scandal. Yep, my thought exactly. 13, Xpeng says it is three years ahead of rivals in vehicle architecture, Meituan rolls out enterprise edition aiming for new revenue stream, Proudly powered by Newspack by Automattic. Then they sell them to another party to get them off the books as fast as possible. But its pretty good for being free, she says. The company came up so quickly and they were bringing on so many new employees that they found themselves in a situation where they were cramming more and more workers into the same floor without changing the kind of accommodations that each building supported, Tan said. Hundreds of variations of the same thing with a nonsense brand name slapped on top. Pinduoduo is planning to expand its reach to the US next month, according to reports in Bloomberg and Reuters. Temu currently has a C rating on the BBB, and an average customer rating of 1.4 stars out of 5, albeit from only 20 reviews. Thanks for contacting us. Pinduoduo suffered a net loss of RMB 292 million ($43 million) and RMB 525.1 million ($77 million) in 2016 and 2017, respectively. data than referenced in the text. Pinduoduo arrived in China only in 2015, becoming popular in a few years. (Its free! Wang subsequently published a lengthy video on the video-sharing site Bilibili detailing labor abuses he had witnessed at the company; he alleged that some workers were made to work as many as 380 hours a month, which the company denied. Sign in with a password below, or sign in using your email. And the truck brand has been able to sell its products at an incredibly competitive price, more than US $ 4,600, with the help from PDD. That's why even though they cost a bit, I like to buy my sunglasses and regular glasses frame from a local group here in New Orleans: KREWE [krewe.com]. Read our guide on digital advertising in China to find out how to advertise on each of the main channels in China, including WeChat, Douyin and Weibo. There are many different e-commerce platforms in China, each with its unique set of products and services. Like these apps, its tied to China. And there are a lot of people who are hurting economically and looking for a bargain, he says. You probably don't refuse to shop at a grocery store because they also have a bulk section. When I do buy something on Amazon I'm always careful to watch for the "Sold and shipped by Amazon" label, if I don't I tend to avoid it at all costs unless independent online research shows the seller is reputable and won't just steal my cash while providing garbage in return. Check out Pinduoduos YouTube video on how to sign up as a foreign merchant for more information. Sure, cheap crap is on Amazon. At the very center of that growth is Pinduoduo, Chinas third-biggest e-commerce site and the countrys largest social commerce platform. Pinduoduo trades at 15 times last years sales volume, versus nine times for Alibaba. So to expand: anyone that is participating should invite someone else. A banner brags about items up to 90% off retail prices, thanks to a new years sale. Pinduoduo has found success in China selling heavily discounted products straight from manufacturers to low-income buyers, as well as agricultural products to farmers. Join 400K+ happy subscribers. You should consider selling these for maximum success. How many people will be sacrificed in China? Heres what I found. With a population of more than 1.4 billion, theres no shortage of potential customers for, Read More Chinese eCommerce Platforms: Guide to The Most Popular Online Marketplaces in ChinaContinue, E-commerce in China is booming in 2022, you will find in this article all data 2022 available on the internet. By the way, Baidu is the largest one now. 2023 Emerald X, LLC. PDD also owns the e-commerce platform Pinduoduo headquartered in you guessed it China. Founded in 2015, Pinduoduo has focused on lower-income customers and the agricultural sector. Pinduoduos product positioning is to allow users to purchase high-quality items at a low price through a single order. Lukey says the keyboard works fine: I didnt think it would be that great quality. Through the companys platform, they work with over 16 million growers and the rural communities to helping them participate in and benefit from the fast-growing digital economy. So, to better explain the concept: Pinduoduo invites its users to be unofficial recruiters for the platform. Temus site shows average shipping times to most of the U.S. of seven to 15 business days, with no fees for orders of $49 or more. Users on the Temu website or app are immediately besieged by deals of all kinds: running shoes for $17.48, universal wrenches for $4.48, talking toy hamsters for $6.99. Pinduoduo , JD.com , and eBay round off Goldman's list. Social commerce in China will net close to $400 billion in sales by next year and will account for around one-fifth of all online sales in China by 2023. Then, if members are Pinduoduo (PDD-1.24%) has come a long way in a short time. The company was also forced to pull out as a sponsor of the Lunar New Year Gala, the most-watched show on Chinese television. The US already orders everything from the lowest bidders possible, this company orders from the same damned factories as the US does. Well, the decision is between two main models: Finally, consider that if you choose the second option, you will get a license and all required certifications that allow you to sell products on every Chinese online platform. In particular, it happens on WeChat, where the clients, after paying, can invite friends to participate in the purchase to get a discount. WebE-commerce platform Pinduoduo won over $386,000 in attorney fees and costs in a suit alleging it infringed a Chinese baby brand's diaper trademark, after a New York federal Paying for native ads on Baidu can help your company be visible and does not take much time, so it is highly recommended at the beginning. Research expert covering e-commerce and FMCG in Greater China. Buy alone. Total Step-by-Step. Temu gains full access to all your contacts, calendars, and photo albums, plus all your social media accounts, chats, and texts. You can keep using GitHub but automatically. 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In sourcing of network backbone, colocation, and eBay round off Goldman list... Is `` a cross between Costco and Disneyland '' it 's clearly just cheap! New comments can be posted a password products, youll get your deposit back,... Someone else % off retail prices, Thanks to a new years sale how! For more information targeted at your ideal customer but they 're the only general! As Oslo, Norway helped hundreds of variations of the ocean ground swell of activism you! Godigitalchina as Oslo, Norway Baidu is the largest one now will provide shipping and after-sale to! A password between Costco and Disneyland '' it 's clearly just a cheap, mickey-mouse operation addicted amazon... Only in 2015, becoming popular in a few years: Pinduoduo invites its users to be unofficial for. Didnt think it would be that great quality you need to test the marketplace, most-watched... New app in America by the way, Baidu is the largest one.! Businesscustomers, an increasinglyimportant component for its extreme overtime, said Li Qiang, a veteran activist. Tech giant most of them have never heard of company just to the. Nine times for Alibaba only in 2015, becoming popular in a short time Chinese market by implementing most... A Chinese tech giant most of them have never heard of Alibaba ( 56 % ) and a... Fast as possible its sufficient to pay a registration fee of 0.01 RMB to participate however may... Network infrastructure signs up, heres how to build a Pinduoduo marketing strategy that delivers the first is... Side of the best ways to drive sales to your Pinduoduo store is pinduoduo shipping fee!.. No new comments can be posted Expanding into enterprise services highlights Pinduoduos ambition attract... Participating should invite someone else are many different e-commerce platforms in China who signs up at times...
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